Frequently Asked Questions

What is Direct Marketing?

Direct Marketing uses media to send your sales message right to your prospects and move them to take a specific action – request info, visit your store or website, buy something. A variety of media is used: infomercials, the internet, direct response mailers as well as stores.

Still not sure what direct marketing is? Think of catalogers like J. Peterman and Lillian Vernon, TV home shopping channels QVC and HSN and businesses like Fruit of the Month Club. Even Publishers Clearinghouse uses direct marketing with their mailers soliciting magazine subscriptions.

How can a Direct Marketing System help me?

It helps you keep your business in front of your customers. It builds a relationship with them as they get used to hearing from you. You customers start to think of you as the expert in your industry and the best person to do business with. You can track and measure the return on investment for your marketing dollars.

What is copy?

Copy is the written content of your advertising, sales, and marketing media including websites, blogs and ezines or newsletters.

What does a copywriter do? Register legal copyrights?

It’s not the same as a copyright. A copywriter creates the content for your marketing media needs.

How can your writing my copy help me?

Help you increase response rates to your direct marketing and/or advertising. Help increase traffic to your website. Help you keep in touch with your customers to build long lasting relationships.

When will I see results?

It depends on the type of project and how soon you put it into action.

Who should use your services?

Don’t waste another nickel. Pick up the phone and call Direct Marketing Rx for a direct response marketing system with copy that does more than create a stylish image. You’ll get marketing and copy that brings home the bacon.

Yes, I'm ready for Direct Marketing that Brings in Sales!

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